What are seed keywords and how to extract them from my app's offerings?

Seed Keywords for Your Web-Based Education App

Seed keywords are the initial, broad keywords that you identify as relevant to your app. They form the foundation for your keyword research and help you discover more specific, long-tail keywords. Here's how to extract seed keywords from your app's offerings:

1. Understand Your App's Features: List down the key features of your web-based education app. For example:

   • Subject areas (e.g., Math, Science, History)
   • Learning levels (e.g., K-12, College, Professional)
   • Unique features (e.g., Interactive lessons, Gamified learning, Personalized learning paths)

2. Identify Key Subjects and Topics: Break down the subjects and topics covered by your app. For instance, under 'Math', you might have keywords like 'Algebra', 'Geometry', 'Calculus', 'Arithmetic', etc.

3. Consider User Intent: Think about why users might be looking for your app. This could be to:

   • Learn a new subject or skill (Informational)
   • Find specific content or resources (Navigational)
   • Sign up or purchase a subscription (Transactional)

4. Create a List of Seed Keywords: Combine the above points to create a list of seed keywords. Here's an example:

   • Informational: 'Learn algebra', 'Understand calculus', 'Improve math skills'
   • Navigational: 'Algebra lessons', 'Calculus practice problems', 'Math games for kids'
   • Transactional: 'Math course subscription', 'Purchase algebra lessons', 'Sign up for math learning app'

5. Review and Refine: Review your list and ensure it covers the main aspects of your app. You can refine it further by considering user feedback, competitor keywords, or using tools like Google's Keyword Planner for initial data.

Once you have your seed keywords, you can use them to find long-tail keywords with the help of keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs.